Becoming An Opportunity Magnet In An Ever-Changing Market w/Aaron Marshall

Because the real estate industry is constantly changing and evolving, we as agents need to always be on the lookout for new opportunities. What is out there for us to take advantage of? Is there ever a risk of having too many ancillary businesses and too much opportunity? On this episode, CEO and co-founder of Keyrenter Property Management, Aaron Marshall, shares on how to take advantage of all the opportunities presented to us in this market.

You have to be able to pivot in the real estate industry; nothing stays the same forever.
-Brendon Payne

Takeaways + Tactics 

• Stop relying on one source of income in real estate. There are so many ways to make money in the industry; we need to be open to trying every avenue.
  
  
• Don’t count on a great economy. Get involved in something that is guaranteed to keep bringing in money regardless of the market (like property management). 
  
  
• Have a core idea that all ancillary businesses center on. Without this core, we’ll be more susceptible to distractions. 
  
  

At the start of the episode, Aaron shared how he got started in the real estate industry. After explaining how he managed to overcome the financial crisis, Aaron mentioned the benefits of property management and spoke about how he invested in the right properties for long-term results. 

We also discussed; 

• Why cash flow is crucial
• How teaching others can be a great learning experience for ourselves
• How to find better opportunities
  
  

It’s always a good idea to be prepared in advance for market changes. Luckily, the real estate industry offers a number of avenues for us to look into. For example, areas like property management stay lucrative regardless of market conditions. However, it is important to maintain our focus. As long as we stay true to our core ideas, branching out in the industry can only mean more success.

Guest Bio- 

Aaron Marshall is the CEO and co-founder of Keyrenter property management. He first got involved in real estate in 2001, after graduating from the University of Utah with a degree in Business Management. In the time since, Aaron has seen enormous success in real estate, and today he helps new franchisees own successful property management businesses. He is also currently finishing his upcoming book, Cash Flow is King, due to be released on Amazon in March 2020. He’s also due to start a podcast in February 2020.

 

To find out more about Aaron, head to 

@aaron.j.marshall on Instagram

@cashflowisking on Instagram

https://www.linkedin.com/in/aaronthemarshall

https://keyrenter.com/

 

Books Mentioned on This Episode

They Ask You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today’s Digital Consumer by Marcus Sheridan

The Ultimate Sales Machine by Chet Holmes