310 Alexandria DeVito: How Taking Care of Yourself Can Help Your Children Before They’re Even Born

Alexandria DeVito is the founder of Poplin, a pre-pregnancy wellness company for couples. Poplin helps couples *get ready* to get pregnant, starting with the most comprehensive pre-pregnancy wellness assessment out there. Alexandria has two Master’s degrees - one in business from Harvard Business School and one in nutrition. She developed Poplin after working with hundreds of couples trying to conceive, running tons of lab tests to discern what was going on and realizing that they had preventable health problems often undiagnosed by their doctors (including well into multiple rounds of fertility treatments). She knew there had to be a better way and built it from the ground up. 

In Alexandria's words:
Most of the time, when we talk about fertility, it’s in the context of infertility - and that’s way too late. As a type A planner, I realized there is guidance, tools and support for every other major milestone in life - weddings, home purchases, careers. It’s much more clinically effective - and it’s a better user experience overall - if we approach pregnancy like we approach these other major milestones. That's when I decided to take my diagnostic approach and protocols beyond the clinic and to serve couples across the country through Poplin. We help healthier parents conceive and give birth to healthier babies. 

3 top tips for my audience:
1. Know what you’re working with. Test, don’t guess. 
2. Pre-pregnancy planning involves both partners/donors. It’s a 50/50 biological equation.
3. Hormones are only 30% of the equation regarding fertility. Your whole health matters too. 

Connect with Us! 
Website: https://www.getpoplin.com 
Email: support@getpoplin.com 
Facebook: https://facebook.com/getpoplin 
Instagram: @getpoplin