Paul Caine - President, Endeavor’s IMG Events and On Location
John Sheeran - Senior Commercial Director, FanDuel
Elizabeth Lindsey - President, Brands and Properties, Wasserman
Jeff Price - Chief Commercial Officer, PGA of America
Abe Madkour (moderator) - Publisher & Executive Editor, Sports Business Journal, Sports Business Daily/Global
In the last decade, traditional sponsorships have evolved into broader partnerships with deeper integrations and expectations. The current age of data and digitization has also fundamentally impacted sports partnerships in recent years: we are getting close to the "holy grail" of determining the value behind partnerships. On this panel, we combine holistic perspectives from the PGA of America, Wasserman, Endeavor, and FanDuel to provide insights into how data analytics has revolutionized sports partnerships and allowed both the brands and talent to calculate successes and failures.
Ticketing: When Precedent is No Longer a Predictor
The Evolution of Sports Business: Keeping Up with the Shifting Landscape Presented by Wasserman
Data is the New Muscle
Entrepreneurship, Fundraising, Investing: Approaches to Success
The Alternative Asset: Sports
A 1-on-1 with Calvin Johnson and Bomani Jones
The Numbers Behind the Books: How Gambling Companies Leverage Data
NFTs, Ownership, and Utility: Outlining the Path Forward for Digital Assets
Blockchain, Technology, and Sports
Beyond the Book: The Inevitable Expansion of Sports Betting Presented by Caesars Sportsbook
Continuing to Grow in the Esports World
OK, Zoomer: How Data Can Win Back Gen Z
Future of the Fan
Disrupting, Reimagining, & Crushing It!: A Conversation with Michael Rubin and Gary V
Data, Snipe, Celly: The State of Hockey Analytics
Painting the Black: The State of Baseball Analytics
In the Trenches of Football Analytics
On a Finger Roll: Where the Basketball Analytics Movement Goes Next
Transgender Athletes: A Conversation Led by Malcolm Gladwell on Data and Participation Policy
Power of Athletics on Society: 50 Years of Title IX presented by Wasserman
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