The 10 Minute Healthcare Marketing Podcast
Business:Marketing
A competitor is not only considered competition but can be used as a model for your growth. In this episode, we talked about 7 ways that you can learn from your competitors and increase your visibility online.
What was discussed?·Quote for the day, “Enjoy the little things.”
·How can you learn from your competition?
o Check out their website content
o Look at their keywords that they are ranking for (use a tool like SEMRush)
o Review the site design
o Look at the website functionality
o Check the backlink profile using something like ahrefs
o Look at their citations and see where they are listed
o Follow them on social media to see how they engage with their audience.
·The content on a website effects the user’s experience.
·Look at specific features that their website has and if appropriate consider implementing them
Have you considered hiring a company to help you market your practice? If so, be sure to check out this free report I put together called: The Consumer Awareness Guide to Choosing an Online Marketing Agency. Learn the exact questions you need to ask to ensure you don’t get ripped off. You can pick it up at: http://titanwebagency.com/report
Check out the show notes at:
titanwebagency.com/podcast/015
Connect With Us:
· Follow us on Twitter: @titanwebagency
·And on Facebook: Titan Web Agency Facebook Page
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