Our host, Michael Jans, describes this week’s guest’s best-seller Influence: The New Psychology of Modern Persuasion as “the most important book in my marketing library.” President of Influence at Work, Dr. Cialdini is hailed by marketers, academics, industry leaders, and media around the world. Listen to this discussion for Robert’s keen insight that every producer, principal, and marketer in the insurance industry should take note of:
Listen to this discussion for powerful advice to grow your book of business without working harder.
Presented by Agency Revolution, the Connected Insurance Podcast provides weekly opportunities for listeners to dive deep into the trends affecting insurance agents and brokers today and to gain proven strategies and tactics for agency growth. Our hosts facilitate thoughtful panels and 1:1 conversations with a variety of prominent thought leaders, with a focus on how to streamline and drive operational efficiency for your independent agency through the intelligent use of technology.
Mike Reddy – President of the Benefits Division, and Senior Vice President of Field Operations at Keystone Insurers Group
Dave Ellis – Founder of Ellis Marketing
Greg Williams – CEO & President of Acrisure
Lucas Jans – Vice President of Product at Agency Revolution
Zack Gould & Matt Naimoli – Co-founders of G&N Insurance
Grant Botma – Founder of Stewardship (moneywellrooted.com)
John Jackson – Digital Marketing Manager at Alliance Insurance Services
Robert Knop – CEO of Assist You Today
Jerry Jones – CEO of Jerry Jones Direct
Peter van Aartrijk – Co-founder & Principal at Chromium and CEO of Aartrijk
Marc Petersen – President of American Advantage: Petersen Group
Mike Alexander Jr. – President of ABM Insurance and Benefit Services, Inc.
Clinton Houck – Digital Agency Specialist at State Auto Insurance
Mike Albert – Co-founder of Ask Kodiak
George Wynne, Senior Executive of Corporate Development and Josh Morgan, Vice President, of Keystone Insurers Group
Anson Ross Thompson – Co-owner of The Thompson Group, and Owner of The Loft Publishing Company
Ely Kaplansky – President & CEO of Kaplansky Insurance Agencies, and Chairman of the MAIA
Robert Hartwig – Director of the Center for Risk and Uncertainty Management, and Clinical Associate Professor at the University of South Carolina, Past President of the Insurance Information Institute
Manny Barbosa – Senior Digital Marketing Trainer at Safeco Insurance
Michael DeLaGrange – Founder & President of Insurance Lounge
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