In this episode, you will be able to:
Establishing a website boosts credibility and client attraction.
Mastering the cleaning industry enhances specialization and success.
Effectively managing cash flow is crucial for small business growth.
Investing in marketing and resources accelerates business expansion.
Outsourcing marketing tasks to experts streamlines business success.
Based in Ottawa, Ontario, Canada, Mickey Anderson is the mastermind behind a marketing agency that specializes in empowering service businesses to expand their reach and attract new clients.
Particularly focused on aiding cleaning businesses, Mickey excels in securing more referrals and positive reviews.
Her down-to-earth approach and knack for demystifying intricate marketing strategies make her a trusted source for small business owners aiming to bolster their online visibility.
The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It https://a.co/d/agg4Had
You can find Mickey at: https://www.heymickeyanderson.com/
The key moments in this episode are:
00:00:00 - Investing in Yourself and Setting Up a Foundation
00:05:59 - Importance of Having a Website for a New Cleaning Business
00:08:11 - Basics of Setting Up a Website for a New Cleaning Business
00:10:33 - Website vs. Facebook Page for Business
00:12:12 - Using Stock Photos vs. Personalized Images for Website
00:27:08 - Importance of Having a Website
00:28:45 - Utilizing Google Search Console
00:30:05 - Outsourcing Marketing Services
00:31:47 - Investing in Business Growth
00:35:45 - Investing in Yourself
WEBSITES
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ROCK STARS OF CLEANING: https://rockstarsofcleaning.com/
ACADEMY OF CLEANING EXCELLENCE: https://academyofcleaning.com/
SOCIAL
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PODCAST: https://beyondcleanwithace.podbean.com/
FACEBOOK: https://www.facebook.com/AcademyofCle...
TWITTER: https://twitter.com/rockstarsclean
INSTAGRAM: https://www.instagram.com/academyofcl...
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#safe #healthy #cleaning #academyofclean #rockstarsofcleaning
BCWA S4:E54 Sean DeVore and Dave talk about signs taped to carpet, residues, masks and handwashing stations.
BCWA S4:E53 Kevin Stoller talks with us about what is happening now and in the coming months in K-12 schools.
BCWA S4:E52 Bill Fellows is back talking the pH chart, strength of chemicals and safety.
BCWA S4:E51 Dr. Aaron Buchko talks about the void in behavior we are all going through at this stage of the pandemic.
BCWA S4:E50 Sean Devore is back and the topic of masks and disinfecting floors is on our minds.
BCWA S4:E49 Chris Tuff helps us understand how to effectively recruit, retain and motivate Millennials.
BCWA S4:E48 Bill Fellows is back talking about COVID, disinfectants and Safety Data Sheets.
Dr. Whiteley talks about quantitative measurements of cleaning outcomes
BCWA S4:E47 Douglas Henley has a few words on how a BSC excels during challenging times.
BCWA S4:E46 Christian Harris, located in London, England is here to talk about slippery, grimy floors and hygienically cleaning them.
BCWA S4:E45 Steve Hanson talks about residential vs commercial cleaning.
BCWA S4:E44 Dr. Whiteley talks about COVID and international response via the cleaning industry.
BCWA S4:E43 Sean and Dave talk cleaning, floors, carpet, social distancing and gardening.
BCWA S4:E42 Mike and Dave talk about what clients want to see when going back to a restaurant.
BCWA S4:E41 Andrew talks about "brain based learning".
BCWA S4:E40 Tommy Breedlove talks about his book, Legendary: A playbook for building and living a legendary life.
BCWA S4:E38 Dave talks about changing the norm and habits.
BCWA S4:E37 Dave talks about the Rock Star Keynote presentation for April 15th.
BCWA S4:E36 Ken Horton talks about concerns, focus and solutions.
BCWA S4:E35 Talking New Technologies and Floors with Sean DeVore at Mannington Mills
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