In this episode, you will be able to:
Establishing a website boosts credibility and client attraction.
Mastering the cleaning industry enhances specialization and success.
Effectively managing cash flow is crucial for small business growth.
Investing in marketing and resources accelerates business expansion.
Outsourcing marketing tasks to experts streamlines business success.
Based in Ottawa, Ontario, Canada, Mickey Anderson is the mastermind behind a marketing agency that specializes in empowering service businesses to expand their reach and attract new clients.
Particularly focused on aiding cleaning businesses, Mickey excels in securing more referrals and positive reviews.
Her down-to-earth approach and knack for demystifying intricate marketing strategies make her a trusted source for small business owners aiming to bolster their online visibility.
The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It https://a.co/d/agg4Had
You can find Mickey at: https://www.heymickeyanderson.com/
The key moments in this episode are:
00:00:00 - Investing in Yourself and Setting Up a Foundation
00:05:59 - Importance of Having a Website for a New Cleaning Business
00:08:11 - Basics of Setting Up a Website for a New Cleaning Business
00:10:33 - Website vs. Facebook Page for Business
00:12:12 - Using Stock Photos vs. Personalized Images for Website
00:27:08 - Importance of Having a Website
00:28:45 - Utilizing Google Search Console
00:30:05 - Outsourcing Marketing Services
00:31:47 - Investing in Business Growth
00:35:45 - Investing in Yourself
WEBSITES
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ROCK STARS OF CLEANING: https://rockstarsofcleaning.com/
ACADEMY OF CLEANING EXCELLENCE: https://academyofcleaning.com/
SOCIAL
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PODCAST: https://beyondcleanwithace.podbean.com/
FACEBOOK: https://www.facebook.com/AcademyofCle...
TWITTER: https://twitter.com/rockstarsclean
INSTAGRAM: https://www.instagram.com/academyofcl...
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#safe #healthy #cleaning #academyofclean #rockstarsofcleaning
BCWA S5:E26 Ken presents Rock Star Custodian Finalist Ron Crowley
Accredited Infection Prevention Expert 2022
BCWA S5:E25 Darrel Hicks on MRSA, COVID and pathogens.
BCWA S5:E24 Andrew Ries highlights cost vs. service and in-service education
BCWA S5:E23 Sean DeVore talks about carpet, dirt and choices.
BCWA S5:E22 Jerry Bauer on the value of VALUE!
BCWA S5:E21 Bill Fellows speaks about disinfectants in our COVID world.
BCWA S5:E20 Processing Surfaces for Health in a Pandemic World
BCWA S5:E19 Dr Greg Whiteley - Delta Variant and cleaning
BCWA:S5:E18 Sean DeVore on schools, floors and procrastination.
BCWA S5:E17 Bill Fellows and the value of certifications in a post COVID world.
BCWA S5:E16 Is the flooring you have meeting your expectations? Do you know about FSPMA?
BCWA S5:E15 Sean & Dave talk about getting and taking professional advice and hot rod Fords.
BCWA S5:E14 Sean DeVore is talking about cleaning residues from LV flooring.
BCWA S5:13 Dr. Aaron Buchko - The Leader's Journey to "Why"
BCWA S5:E12 Darrel Hicks -Calling all Leaders in Infection Prevention
BCWA S5:E11 Troy Raszka talks with us about our dirty HVAC systems and clean air.
BCWA S5:E10 Bill Fellows talks about cleaning, disinfecting and chemical safety.
BCWA S5:E9 Darrel Hicks addresses the new CDC guidelines on NOT disinfecting surfaces and using soap and water.
BCWA S5:E8 Sean DeVore with Mannington Mills is talking sales, technology and floors.
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