In this episode, you will be able to:
Establishing a website boosts credibility and client attraction.
Mastering the cleaning industry enhances specialization and success.
Effectively managing cash flow is crucial for small business growth.
Investing in marketing and resources accelerates business expansion.
Outsourcing marketing tasks to experts streamlines business success.
Based in Ottawa, Ontario, Canada, Mickey Anderson is the mastermind behind a marketing agency that specializes in empowering service businesses to expand their reach and attract new clients.
Particularly focused on aiding cleaning businesses, Mickey excels in securing more referrals and positive reviews.
Her down-to-earth approach and knack for demystifying intricate marketing strategies make her a trusted source for small business owners aiming to bolster their online visibility.
The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It https://a.co/d/agg4Had
You can find Mickey at: https://www.heymickeyanderson.com/
The key moments in this episode are:
00:00:00 - Investing in Yourself and Setting Up a Foundation
00:05:59 - Importance of Having a Website for a New Cleaning Business
00:08:11 - Basics of Setting Up a Website for a New Cleaning Business
00:10:33 - Website vs. Facebook Page for Business
00:12:12 - Using Stock Photos vs. Personalized Images for Website
00:27:08 - Importance of Having a Website
00:28:45 - Utilizing Google Search Console
00:30:05 - Outsourcing Marketing Services
00:31:47 - Investing in Business Growth
00:35:45 - Investing in Yourself
WEBSITES
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ROCK STARS OF CLEANING: https://rockstarsofcleaning.com/
ACADEMY OF CLEANING EXCELLENCE: https://academyofcleaning.com/
SOCIAL
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PODCAST: https://beyondcleanwithace.podbean.com/
FACEBOOK: https://www.facebook.com/AcademyofCle...
TWITTER: https://twitter.com/rockstarsclean
INSTAGRAM: https://www.instagram.com/academyofcl...
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#safe #healthy #cleaning #academyofclean #rockstarsofcleaning
BCWA S5:E07 Troy Raszka is talking holistic indoor air quality and 'self-healing' public spaces.
BCWA S5:E06 Sean talks about the right equipment to maintain LV flooring.
BCWA S5:E 05 Bill Fellows introduces the Accredited Hazard Communications Technician class.
BCWA S5:E04 J. Darrel Hicks joins us for the first time to talk about the Accredited Infection Prevention program.
BCWA S5:E3 Sean DeVore and Dave talk about issues and questions when installing new LV flooring.
BCWA S5:E02 Dr. Aaron Buchko is back - speed, agility and flexibility are the words for the afternoon.
BCWA S5:E01 Sean DeVore/Mannington Mills is back this year to talk about flooring in 2021.
BCWA S4:E67 Sean DeVore & Dave review 2020 and talk about 2021 for the flooring market
BCWA S4:E66 Sean DeVore & Dave talk about removing scratches in Luxury Vinyl Flooring & their new class.
BCWA S4:E65 Aaron Buchko talks about how business is staying positive during this pandemic.
BCWA S4:E64 Sean DeVore is talking LVP and LVT, prep work and installation.
BCWA S4:E63 Jeremiah Gray talks about the theatrics, challenges and rewards of the cleaning profession in 2020.
BCWA S4:E62 Dr. John Soforic talks about the organic nature of creating your entrepreneurial wealth.
BCWA S4:E61 Bill Fellows and Dave talk about mental, emotional and operational challenges and cleaning technicians.
BCWA S4:E60 Vanesa Gandolfo with VEPPA Cleaning talks about ACE education, challenges and technology.
BCWA S4:E59 Dr. Greg Whiteley is a back talking biofilms, MRO's and school openings.
BCWA S4:E58 Sean DeVore talks about the challenges of maintaining rubber tile floors.
BCWA S4:E57 Joseph Barone on with Dave talking collaborative cleaning in churches.
BCWA S4:E56 Bill Fellows talks about the SDS and the Globally Harmonized System.
BCWA S4:E55 Dr. Buchko talks about marketing, information and perceptions in this episode.
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