Lazy. Not a word you’d usually think about when it comes to a successful digital product launch, right?
Wrong! Today we’re talking about lazy launches, and I mean that in a really positive way. When I write “lazy launch” I’m referring to launches that don't require a ton of prep work, and don’t incite a ton of overwhelming work or stress.
Your digital product launch can be successful without the months of lead up preparation, the stressful and exhausting launch week, and the anxiety over whether or not your launch is going to succeed.
Joining me on the show today is one of our recurring guests – the incredible Liz Wilcox (she was actually on the first ever episode of the Rebel Boss Ladies Podcast!). I asked Liz to join me for another episode because she keeps doing really cool things that I want to share with you!
When I heard that Liz did one of her recent launches on a whim and with the goal of having 100 people join her new membership in a 30 day period, I knew I had to bring her back for an interview (and I’ll spoil the surprise now – she hit her goal of 100 sign ups on day 29!)
Today we're going to talk all about the work that she did do for the launch, as well as the work that she didn't do, to hopefully shine a really bright light on what's most important for you to focus on when you're planning your launch.
Check out some of the other episodes of the Rebel Boss Ladies podcast featuring Liz Wilcox:
To read this as a blog post and for complete show notes, please go to edenfried.com/062
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LEARN HOW TO LAUNCH YOUR PRODUCT IN 90 DAYS: https://edenfried.com/rbl
[036] How to Make Thousands of Dollars Selling a Product that Doesn't Exist Yet (pre-selling) with Kristi Monte
[035] How to Bring Your Biz Back to Life After a Long Break with Krista Dickson
[034] How Changing Your Product Over Time Can Help Your Business Flourish with Camille & Liz
[033] How to Write & Self Publish an Ebook with Ana Savuica of The She Approach
[032] How She Built Up Her Biz Enough to Quit Her Job with Shannon Mattern
[031] How to Build a Business that Lights You Up with Kathryn Binkley
[030] Master the 5-Day Challenge Launch For Your Digital Product with Zach Spuckler
[029] Why It's Important to Take Risks in Your Business and Life with Hayley Luckadoo
[028] How Knowing Your Personality Type Can Help Your Business Thrive with Brit Kolo
[027] What Type of Digital Product Should You Make with Lindsey McKenzie
[026] How to Land Speaking Gigs to Promote Your Digital Product with Jessica Rasdall
[025] How To Create a HECK YES Digital Product Offer That Your Dreamy Clients will LOVE with Reina Pomeroy
[024] How to Use Asana to Plan Your Digital Product Launch with Jenny Suneson
[023] How This First Time Course Creator Earned $13k From Her Launch with Liz Wilcox
#022: Top 6 Favorite Digital Product Tools You Can Use to Create & Sell
#021: Should You Run a Virtual Summit? Everything You Need to Know with Krista Miller
#020: How I Planned & Launched a $16,000 Virtual Summit
How Chelsea Made $11,000+ from a Spontaneous $19 Product Launch with Chelsea Brennan
#018: How to Use a Content Planning System to Sell More with Kat Gaskin
#017: How & Why to Outsource Work to a Virtual Assistant When Creating A Digital Product with Avani Miriyala
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