Wally has a passion for making things easy, interesting and engaging. After 32 years in the airline business he was shocked to discover that only 18% of pilots read the updates to their manuals!
Is he surprised? No. To make things stick you have to excite your audience and deliver the message in a consistent and engaging way. His company, Basically Today hits the mark with a refreshing, renewed awareness to content delivery.
Welcome to the 39th episode of my podcast series that shines a light on how people have changed their lives and what was involved in getting themselves On Another Track!
wally@basicallytoday.com
linkedin.com/in/wallyhines
Books
The Road Less Stupid - Keith Cunningham
Amazon CA: https://bit.ly/3FAMZNCA
Amazon US: https://bit.ly/3cAMZNUS
The E Myth - Michael Gerber
Amazon CA: https://bit.ly/3wAMZNUS
Amazon US: https://bit.ly/3FAMZNUS
Profit First - Mike Michalowicz
Amazon CA: https://bit.ly/3CAMZNCA
Amazon US: https://bit.ly/30AMZNUS
Company Web Links
Wally Hines and Basically Today
https://www.basicallytoday.com
David Wilson and Urban Aspect Inc.
https://urbanaspect.ca/
Hal Bastian - The Butler of Downtown L.A. decided to live, redeem his life and build a city! (Part 1)
Karem Vélez - Connect your brand with people through emotions and purpose. Do that and the rest will follow!
Dr Beverlie Dietze - Be curious, appreciate yourself and always look ahead but don't forget where you came from!
Jan Zlotnick- The Exit Brand. A marketing lesson on gaining trust before respect by reading between the lines!
Remco Bergman - TOWK Consulting. The "Flying Dutchman" gives us the business compass to success!
Ron Frantz - Sculptural Spaces. Value your people with forward thinking designs.
Jennifer Glatz - proCollab Consulting. Looking for a career move or pivoting to a better job? Listen in! Jennifer has the answer!
Mario Lippoldt - Airbus, Landmann Grills and the Electronic Sports League (ESL). What's the link to safer highways?
Laurie Rowe - Keto, the Rocky Mountains and Jordan Ridge Sauces are in the mix together!
Ryan Stelzer - Boeing 737 Max Tragedy, Google and Philosophy. What do they have in common?
Rob Langejans - The Beatles and the 10,000 hour rule!
Tom Matty - Is McKenzie your friend?
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