"It’s still the most rare thing in the world, to be genuinely heard, to be listened to… and that’s at the core of any fandom."
My guest for this episode is Jeff Gomez of Starlightrunner Entertainment, with decades of experience of creating storyworlds and narratives for ventures big and small, and one of the main champions of the Collective Journey storytelling model.
Join us for a discussion about embracing the narrative reversal, i.e. what can we do, what should we do and why should we be eagerly anticipating the moment when our audience - be it the potential audience of a Hollywood blockbuster movie or the audience on our semi-professional Instagram account - turns our narrative against us. Welcome!
Music used in the episode:
Chris Zabriskie: Readers! Do You Read?
Available on a Creative Commons 4.0 License here.
Episode 013: Where are you going, public service? - a talk with Kåre Poulsen
Episode 012: 20 Years of Blair Witch - a talk with Mike Monello
Episode 011: Designing the audience transformation - a talk with Christy Dena
Episode 010: Exploring new storytelling platforms - a talk with Bernie Su
Episode 008: Artificial intelligence and storytelling - a talk with Lance Weiler
Episode 007: The art of engaging audiences early on - a talk with Tomas Lindh
Episode 006: Revisiting Gen Z - a talk with Sandra Lehner
Episode 005: E-sports, streaming, gaming and the lessons the world of media can learn - a talk with Angela Natividad
Episode 004: The changing world of Documentary Filmmaking - a talk with Jan Rofekamp
Episode 003: Addressing the Collective Journey and the Narrative Reversal - a talk with Jeff Gomez
Episode 002: Reaching the right audience on the right platform - a case study with Mike Monello
Episode 001: The Art of Reaching Generation Z - a talk with Sandra Lehner
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