In this episode we speak to Johan Jardevall, CEO at Wiraya about how Wiraya went about creating a new category in the customer engagement space with their Mobile Customer Activation SaaS Platform. Johan shares his learnings and experience in how to define product market fit, how to go to market, and most importantly how to convince the customer about the value this brings to their business. For anyone trying to create a new business category this is must listen to episode as it gives great advice on the power of finding your niche, and develop your business from there on!
59. Tommi Ylinen, CPO, Relex Solutions - There is no playbook for B2B Enterprise product teams!?
58. Per Henrik Nielsen, CEO, TimeLog - What does it take to go from an owner-led to VC-led business?
57. Jessica Gilmartin, Head of Revenue Marketing, Asana - Demand Generation - how do you build a business case and how do you get started?
56. Mikael Johnsson General Partner, Oxx & Ola Sars. CEO. Soundtrack your brand - Why is it important to build for Go-To-Market-Fit before scaling?
55. Jesper Frederiksen, Vice President & GM International, Lacework - How do you prioritize markets when going international?
54. Heta Ruikka, VP Product Management, Sievo - How do you take over product leadership from the founders?
53. Carl Silbersky , Former CEO, BimObject - What it’s like to be a listed SaaS business from a CEO perspective!
52. George Brontén, CEO & Founder, Membrain - How do you go from founder-led sales to a scalable sales machine!
51. Krysten Conner, Enterprise Account Executive, UserGems - Lessons Learned from working as an AE at 3 Unicorns!
50. Anna Gullstrand, Acting CEO, Mentimeter - How do you combine a Self-Service and Enterprise Sales motion?
49. Sascha E.H. Skydsgaard, CSO, Timelog - How to go from hire to production in the shortest time possible?
48. Nora Tandberg, CFO, Papirfly - Recession readiness from a CFO perspective!
47. Nick Peters, VP Operations, Ardoq - The power of the Meaningful work umbrella in SaaS!
46. Lars Grønnegaard, CEO & Co-Founder, Dreamdata - Social selling from the CEOs perspective!
45. Kyle Poyar, Operating Partner, OpenView - To gate or not to gate - the new trends in PLG!
44. Avtar S. Jasser , CEO & Founder, CatalystOne Solutions AS - How to go from Startup to Scaleup!
43. Göran Lindö , CEO, EcoOnline - How to leverage a Merger & Acquisition (M&A) strategy to fuel growth!
42. Chris Walker , CEO, Refine Labs - Do you have a Revenue R&D strategy?
41. Jonas Thordal , Co-founder & CEO, Weld - How to leverage Professional Service to accelerate Product Sales!
40. Cristina-Tamara Grigorie Product Director, Verdane Elevate - How to align overall business goals with the product!
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