Burr Smith is the CEO of BroadSign, arguably the most successful CMS software company when it comes to advertising-based networks. His Montreal-based company has contracts with many of the top digital out of home ad networks in North America and Europe.
Things are really good around BroadSign these days. Staff numbers are growing, a New York office just opened and the company has a big party tonight on the Vegas strip.
But it hasn’t always been like this. Smith not only runs the company. He owns it, and steered it through a really rough patch in which the company ran into money troubles when the recession hit in 2008 and 9. That ultimately led to BroadSign filing for Chapter 11 bankruptcy protection.
Smith talks candidly about that period, and how he and a loyal core group scratched their way through and out of that. He also talks about where things are at now, and why his company has broadened into a supply side platform for programmatic advertising.
We spoke a few weeks ago at ISE in Amsterdam.
Subscribe to this podcast: iTunes * Google Play * RSS
Frank Hoen, Netpresenter
Tom Mottlau, LG Healthcare
Jonathan Labbee, SACO Technologies
IV Dickson, SageNet
Nick Johnson, NowSignage
Todd Stahl, Clear Motion Glass
Neil Chatwood, Omnivex
Joe Occhipinti, ANC
Rowan Brunger, Amino
Sebastien Boulanger, DVOX
Jeff Gunderman, DOOH Academy
Thibaut Duverneix, Gentilhomme
Chris Johns, PassageWay
Eric Henry, Carousel Digital Signage
Meghan Athavale, LUMO Interactive
Jason Lu And Grace Kuo, Cecoceco
David Thomas, BudSense
Sebastian Kryh, Dise
Dave Stewart, Design Huddle
Jon Niermann, Loop TV
Create your
podcast in
minutes
It is Free
Insight Story: Tech Trends Unpacked
Zero-Shot
Fast Forward by Tomorrow Unlocked: Tech past, tech future
The Unbelivable Truth - Series 1 - 26 including specials and pilot
A Prairie Home Companion: News from Lake Wobegon