This week we hear from Chris Minasians, Director and Editor at TotallyEV, an independent site dedicated to articles, reviews and interviews about electric vehicles. TotallyEV has recently hit 5 million views on YouTube, so he discusses building an audience through video reviews, and what it takes to run your own reviews site - including getting access to vehicles - as a solo publisher.
Minasians also explores the differences he's noticed between his electric vehicle coverage on TotallyEV, and his more consumer-focused tech reviews on his other YouTube channel TotallydubbedHD, from audience engagement to relative revenues.
In the news round-up, Chris (Sutcliffe!) and Esther run through a busy week in audio and podcast news. We ask where people listen to podcasts - not Google Podcasts any more - and whether podcasters are seeing any benefit from Apple's promotion of paid shows. There's also the first agenda sneak preview for the Publisher Podcast Summit...
Bauer CEO Chris Duncan on leading a magazine business through lockdown
Independent Digital News & Media's Jo Holdaway on the importance of data to publishers
Defector VP of Revenue & Operations Jasper Wang on growing an employee-owned newsbrand
MDIF Deputy CEO Mohamed Nanabhay on investing in sustainable media businesses
Decanter Editor in Chief Chris Maillard on refreshing Future’s wine brand for its loyal readers
Conversations: How Eurosport is turning its evergreen content into success in podcasting
The Membership Economy's Robbie Kellman Baxter on developing compelling direct to consumer offers
Columnist and lecturer Bo Sacks on why now is the golden age of publishing
Special: Which publishers won the pandemic?
Mental Floss EIC Erin McCarthy on the title's 20-year mission to make readers smarter
Twitch's Creative Strategy Lead Jack Woodcock on building communities through livestreams
The Fat Zine co-founder Gina Tonic on being an activist vs. being a publisher
WSJ Editor of Live Journalism Kim Last on virtual events as a live magazine
Shado co-founder Hannah Robathan on the magazine as an outlet for activism
The Big Issue CEO Paul Cheal on the magazine’s fight to survive lockdown
Wareable.com's James Stables on surviving a catastrophic loss of search traffic
The Delicate Rébellion's Hannah Taylor on supporting her community's creative passions
The Bureau Local director Megan Lucero on the collaborative future of news
Director of the Reuters Institute Rasmus Kleis Nielsen on why we get news subscriptions wrong
Quartz CEO Zach Seward on charting a new course for the business lifestyle brand
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