Ch-ch-ch-changes are all around us, especially those of us who are digital marketers. The nature of digital marketing is that it’s ever-changing and volatile.
If you want to survive as a business today you need to be on the cutting edge at all times, the cutting edge of your industry and the cutting edge when it comes to marketing tactics.
Unfortunately, most businesses just find something that works and run it into the ground.
The internet is a great example of businesses failing to adopt trends until it’s too late. Back in the early 90’s companies laughed at me when I told them they needed to get online, but now you literally can’t run a successful business without a strategic online presence.
Some of the most notable online organizations out there (think Facebook, Instagram, Google) have paved the way for online marketers to thrive, but many still choose not to learn from their successes.
I follow the latest video marketing news and stay ahead of the trends so I can keep you updated.
Join us for this episode of Video Marketing Mastery where I’ll go over what Google and Instagram are doing that affects marketers and why GoPro can’t keep up with an industry they created.
Ep. 457: How to Use Video in Personal Relationships
Ep. 456: How Todd Used a Personalized Follow Up Video to Advance a Key Relationship
Ep. 455: Are you Carrying Baggage or Fuel?
Ep. 454: How to Use Video to Ice Break Cold Prospects
Ep. 453: Fast Immediate Reactions Are Dangerous
Ep. 452: David Meerman Scott on the Neuroscience of Proximity in Video
Ep. 451: Funny Moments Inside the Tony Robbins Green Room
Ep. 450: Go in the Car with Todd and his Team before his Tony Robbins Keynote
Ep. 449: Convert More Remote Buyers with a Strategy that Hits Home!
Ep. 448: How Todd's Training with a Client Generated $119M Using his Strategies
Ep. 447: How to Prepare Yourself for the Details so you can Win
Ep. 446: Why Event Marketing ROI Starts with Persona Segmentation
Ep. 444: The Butta Cakes Entrepreneurial Success Story
Ep. 443: How to Leverage FOMO at your Events
Ep. 442: 3 Biggest Mistakes Businesses Make With Hybrid, Virtual, and In-Person Events
Ep. 441: 6 Ways to Amplify your Event Marketing
Ep. 440: Todd Answers Questions About Video for Physical Products
Ep. 439: US Olympian Athlete Asks Todd How to Prepare for Interviews
Ep. 438: Google's "Seek to Action" for Key Moments in Video Search
Ep. 437: Listen to Todd's Interview on The Enlightened Executive w/ Susan Drumm
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