Ch-ch-ch-changes are all around us, especially those of us who are digital marketers. The nature of digital marketing is that it’s ever-changing and volatile.
If you want to survive as a business today you need to be on the cutting edge at all times, the cutting edge of your industry and the cutting edge when it comes to marketing tactics.
Unfortunately, most businesses just find something that works and run it into the ground.
The internet is a great example of businesses failing to adopt trends until it’s too late. Back in the early 90’s companies laughed at me when I told them they needed to get online, but now you literally can’t run a successful business without a strategic online presence.
Some of the most notable online organizations out there (think Facebook, Instagram, Google) have paved the way for online marketers to thrive, but many still choose not to learn from their successes.
I follow the latest video marketing news and stay ahead of the trends so I can keep you updated.
Join us for this episode of Video Marketing Mastery where I’ll go over what Google and Instagram are doing that affects marketers and why GoPro can’t keep up with an industry they created.
Ep. 315: A Video’s Value Is Limited Without A Clear Conversion Path
Ep. 314: Todd's Thanksgiving Special
Ep. 313: How To Build A LinkedIn Live Community With Russ Johns
Ep. 312: YouTube Will Start Showing Ads On All Video
Ep. 311: Ease Is A Greater Threat To Growth Than Hardship
Best of VMM: The Stories You've Always Wanted To Know
Best of VMM: How to Turn Customers Into Your Marketing Army, with Jay Baer
Best of VMM: Celebrating Audience Stories From Around the World: Part 3
Best of VMM: Celebrating Audience Stories From Around the World: Part 2
Best Of VMM: Celebrating Audience Stories From Around the World: Part 1
Ep. 310: Instagram Extends Live Streams to 4 Hours
Ep. 309: Not Using A CRM Is Remote Selling Malpractice
Ep. 308: How Sales Rockstars Build Rapport
Ep. 307: Preparing Your Videos For A Mobile Audience
Ep 306: Finding The Positive During Covid
Ep. 305: Are You Insecure About Adding Value In Video?
Ep. 304: How To Create The Perfect Day
Ep. 303: How To Create Customer Testimonial Stories That Convert
Ep. 302: How to Use A Scratch Voice Over In Editing
Ep. 301: Election Day Memories as a Reporter
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