Busy decision makers LOVE to scroll through emails and oftentimes they miss THE most important points we were trying to articulate.
In this week's episode of The Sales Playbook Podcast, we're going to look at 3 super important things;
1) WHY decision-makers scroll in the first place
2) We'll take a look at the latest eye scan research to see HOW (as in the specific pattern) they scroll.
3) I'll show you 12 things you can use, within the body copy of your cold email to;
Slow the scroll!
This week's episode of The Sales Playbook Podcast is brought to you by our Ultimate Prospecting Course. Click HeRe for details!
Episode 399 Insincere Cold Email Tactics May 5, 2024
Episode 397 How One Idiot Can Immobilize You April 6, 2024
Episode 397 Bet You Haven't Thought About Demos This Way March 24, 2024
This Could Change Your Perspective March 22, 2024
Episode 395 The Cold Email Subject Line Makeover March 9, 2024
3 FREE Cold Email Templates From Paul Castain February 27, 2024
Episode 394 The 100 Hour Rule February 25, 2024
Episode 393 A Simple Way To Get Your Year Back On Track February 21, 2024
Episode 392 3 Questions You Need To Ask When You Set The Appointment February 4, 2024
Episode 391 How To Increase Deal Velocity (And Prevent Stalled Deals) January 28, 2024
Episode 390 This Silent Killer Will Destroy Your Commission Checks January 20, 2024
Episode 389 THE Biggest Prospecting Mistake Ever and How You Can Avoid It January 14, 2024
Episode 388 Most People Abandon Their Goals By February Here’s What You Can Do About That January 1, 2024
Episode 387 How To Warm Up A Cold Call With An Email December 17, 2023
Episode 386 3 Tests Your Cold Email MUST Pass To Keep It From Crashing and Burning December 10, 2023
Episode 385 This Sales Quote Can Actually Hurt You December 3, 2023
Episode 384 This Hurts Sales Reps More Than You’ll Ever Imagine October 1, 2023
Episode 383 Will AI Replace Sales Reps September 24, 2023
Episode 382 How To Hire A Sales Rock Star September 18, 2023
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