Episode 178 (Alicia is based in Chicago)
In this conversation with Alicia Webb, we explore:
About our guest Alicia Webb:
Alicia is founder and principal of Bright Spot Public Relations. She began her career as a general assignment reporter at an ABC affiliate. You can learn about her services at
https://brightspotpr.com/
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Excerpts from this conversation with Alicia Webb:
they were leaving, because they felt like they weren't part of the team. So internal communications is a good place to start. It's a good foundation, to get people keep people engaged, get them to stay-----
And I can see that failing to keep your employees informed demonstrates that one you don't trust them. You don't respect.
That's a great way to put it. Now, what about the use of a video message from the CEO on a monthly basis?
That's awesome. Great. I think I mean, that we've got great tools. That's the other thing. We're where we've come in our technology, those there's great tools out there that you can use, just make sure using them appropriately.
A video message from the CEO announcing a brand new initiative, that type of thing, a very positive message, I think is great. I would not use a video message to announce significant layoffs or some type of organizational overhaul, I wouldn't do that.
But if you've got some big exciting news and your your stock price has done well or something like that, absolutely, video was a great tool. And honestly, video was a good tool. And I think you know, the short, people don't read as much anymore. People have very, very short attention spans.
So if you can put together a minute a minute 30 video, absolutely, it's a great way to still get your message out in a good way if your leader is is comfortable with it. I know some leaders don't particularly like video.
So be mindful of that get to know your leader and how they feel about being on video because it's not everybody's favourite thing. But I think that this Brian, there's so many great tools out there monthly newsletters, there's so many great ways you can engage your your audience.
And I suppose that you need to engage your audience in more than one way more than one channel. It's too easy to say well, didn't you read the newsletter?
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Your Intended Message is the podcast about how you can boost your career and business success by honing your communication skills. We’ll examine the aspects of how we communicate one-to-one, one to few and one to many – plus that important conversation, one to self.In these interviews we will explore presentation skills, public speaking, conversation, persuasion, negotiation, sales conversations, marketing, team meetings, social media, branding, self talk and more.
Your host is George Torok
George is a specialist in communication skills. Especially presentation. He’s fascinated by the links between communication and influencing behaviours. He delivers training and coaching programs to help leaders and promising professionals deliver the intended message for greater success.
Connect with George
www.SpeechCoachforExecutives.com
https://www.linkedin.com/in/georgetorokpresentations/
https://www.youtube.com/user/presentationskills
https://www.instagram.com/georgetorok/
49 Peter de Jager, Serious Change in Return to Normal
48 Dianna Booher, Creating Personal Presence
47 Elsewine Rietveld, Confidence and Presence
46 Caterina Kostoula, Hold Successful Meetings
45 Yoram Solomon, The Book of Trust
44 Randall Craig, Costs, Risk & Caveats of Social Media
43 James Burchill on Chatter Robots
42 Kurian Tharakan, Sales & Marketing Advisor
41 Irvine Nugent, Emotional Intelligence
40 Dave Bricker, Story Sailing
39 Sarah McVanel, Chief Recognition Officer
38 Michael Solomon, Author of Consumer Behavior: Buying, Having & Being
37 Denise Brosseau, Thought Leader on Thought Leadership
36 Lori Baker Schena, Workplace communication
35 Randall Craig, Digital Strategy & Thought Leadership
34 Michael Hauge, Hollywood Story Expert
33 Tsufit, Coaching Experts to Get Noticed
32 Simma Lieberman, The Inclusionist
31 Scott Bloom, Virtual Event Emcee, World's #1 Faux Author
30 Michael Kerr, Humor in the workplace
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