Send & Grow by SparkLoop

Coaching Session: Tips from a Newsletter Pro — with Josh Spector of For The Interested

Enjoying the podcast? Then you'll LOVE the Send & Grow newsletter where we share deep dives, tips, and news for smart newsletter operators like you.WATCH THIS EPISODE ON YOUTUBE >>==================================Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop's Dylan Redekop chats with Josh Spector—marketing strategist and publisher of For The Interested: a one-paragraph newsletter for experts with simple, proven ways to use writing to grow your business.Josh has been publishing For The Interested for 8 years and has built a substantial following transforming his insights into a pivotal resource for experts aiming to monetize their skills.In this episode, Dylan & Josh explore:Rapid Growth Techniques: How can small, daily actions significantly boost your newsletter subscriber count? Josh unveils practical, bite-sized strategies.Engagement Metrics: What’s the single most telling metric for newsletter success, and how can it guide your content strategy?Advertisement Innovation: Why traditional newsletter ads fail and how a simple shift in focus can multiply your click-through rates.Revenue Boosting Moves: Josh discusses straightforward levers you can pull to dramatically increase your newsletter’s income.A Thought-Provoking Take: Are we really in a newsletter bubble? Josh shares his unique perspective on the state of the newsletter industry....and much moreOTHER LINKS MENTIONEDFor The Interested newsletterJoshSpector.comSkill Sessions (sign-up and receive a $100 Amazon GC—listen to the end of the episode to find out how!)Josh on LinkedInJosh on TwitterDylan on Twitter/XSparkLoop Certified Experts DirectorySparkLoop's Paid Recommendations — the game-changing way to instantly monetize your newsletter.SparkLoop Partner Programs — grow your newsletter at 10x speed.SparkLoop Affiliate Contest — recommend other newsletters to SparkLoop for a chance to win a FREE trip to Cancun!

Redefining Local Media Success: Strategic Insights with Geoff Sharpe of Lookout Media

Enjoying the podcast? Then you'll LOVE the Send & Grow newsletter where we share deep dives, tips, and news for smart newsletter operators like you.WATCH THIS EPISODE ON YOUTUBE >>==================================Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop's Dylan Redekop chats with Gunnar Holm of Grow Joy, a newsletter growth agency focusing on paid Meta ads.In this episode, Dylan & Geoff discuss…The Genesis of Lookout Media: how Geoff identified a niche for local newsletters in Canada's media landscapeKeys to Local Newsletter Success: the essential elements that have fueled Lookout Media's growth and how they differentiate themselves from other local mediaInnovative Growth Strategies: learn how Lookout Media expands its reader base in competitive cities.Monetization Mastery: Geoff shares Lookout Media's unique formula for reliable & diversified revenue.Expanding the Scope: why they've branched into food journalism and how diversification has enriched their offerings and audience engagementValuable Advice for Operators: Geoff offers tips for local media operators based on his experiences, successes, and failures....and much moreOTHER LINKS MENTIONEDLookout MediaVancity LookoutOttawa LookoutGeoff on LinkedInGeoff on TwitterDylan on Twitter/XSparkLoop's Paid Recommendations — the game-changing way to instantly monetize your newsletter.SparkLoop Partner Programs — grow your newsletter at 10x speed.SparkLoop Affiliate Contest — recommend other newsletters to SparkLoop for a chance to win a FREE trip to Cancun!

The Secret Sauce to Paid Ads — with Gunnar Holm of GrowJoy

Enjoying the podcast? Then you'll LOVE the Send & Grow newsletter where we share deep dives, tips, and news for smart newsletter operators like you.WATCH THIS EPISODE ON YOUTUBE >>==================================Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop's Dylan Redekop chats with Gunnar Holm of Grow Joy, a newsletter growth agency focusing on paid Meta ads. In this episode, Dylan & Gunnar discuss…→ The Dominance of Meta Ads: why Gunnar uses Facebook & Instagram ads as a newsletter growth platfrom→ Crafting High-Converting Ad Creatives: the secrets behind creating ad content that feels native to social platforms, significantly lowering your cost per acquisition→ The Power of Targeting and Retargeting: how specific targeting and leveraging lead magnets can drastically improve growth→ Landing Page Optimization: learn the essentials of a high-converting landing page → Innovative Growth through Paid Recommendations: how Gunnar uses SparkLoop to offset ad costs and achieve rapid growth without breaking the bank→ Practical Advice for Newsletter Operators: actionable tips you can apply to your newsletter growth strategy immediately→ ...and much moreOTHER LINKS MENTIONEDGrowJoy.co (Gunnar's Growth Agency)Gunnar on LinkedInGunnar on TwitterDylan on Twitter/XSparkLoop's Paid Recommendations — the game-changing way to instantly monetize your newsletter.SparkLoop Partner Programs — grow your newsletter at 10x speed.SparkLoop Affiliate Contest — recommend other newsletters to SparkLoop for a chance to win a FREE trip to Cancun!

How to build a local newsletter business — with Ryan Sneddon of Naptown Scoop

Enjoying the podcast? Then you'll LOVE the Send & Grow newsletter where we share deep dives, tips, and news for smart newsletter operators like you.WATCH THIS EPISODE ON YOUTUBE >>==================================Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop's Dylan Redekop chats with Ryan Sneddon of Naptown Scoop, a pioneering local newsletter dedicated to Annapolis, Maryland.In less than four years, Ryan's grown Naptown Scoop to a full-fledged local media business with a small staff and a target annual revenue of $350k. He plans to grow to over $1M in revenue in the upcoming few years—all from a local newsletter with under 18k subscribers. In this episode, Dylan & Ryan explore:The Genesis of Naptown Scoop: How Ryan's dissatisfaction with traditional employment pathways led him to create a local newsletter that now connects thousands.Overcoming Growth Challenges: Strategies and insights on expanding a local newsletter's reach and engagement, including the pivotal role of community involvement.Monetization Pathways: From direct advertising to innovative community events, Ryan shares how Naptown Scoop has turned local attention into a thriving business model.The Power of Local Influence: How owning a local newsletter opens unparalleled opportunities for business ventures, partnerships, and community impact.Future Visions: Ryan's ambitious plans for Naptown Scoop and advice for aspiring newsletter creators looking to make a difference in their communities....and much more, including Ryan's candid thoughts on the balance between being a local 'celebrity' and a committed newsletter operator.OTHER LINKS MENTIONEDNaptown Scoop newsletterThe Life of Scoop newsletterRyan on LinkedInRyan on TwitterDylan on Twitter/XSparkLoop's Paid Recommendations — the game-changing way to instantly monetize your newsletter.SparkLoop Partner Programs — grow your newsletter at 10x speed.SparkLoop Affiliate Contest — recommend other newsletters to SparkLoop for a chance to win a FREE trip to Cancun!

Growth Secrets from a Newsletter Expert — with Alex Brogan of Faster Than Normal

Enjoying the podcast? Then you'll LOVE the Send & Grow newsletter where we share deep dives, tips, and news for smart newsletter operators like you.WATCH THIS EPISODE ON YOUTUBE >> ==================================Welcome back to another episode of the Send & Grow podcast. In this episode, SparkLoop's Dylan Redekop sits down with Alex Brogan of Faster Than Normal.Faster Than Normal began as a curiosity-fuelled project but has quickly evolved into a vital resource for over 70k+ subscribers who are learning insightful mental models, concepts, and frameworks for personal growth.In this episode, Dylan and Alex discuss...The Genesis of Faster Than Normal: How Alex's journey from an early passion project to a substantial newsletter unfolded.Strategic Growth Tactics: The pivotal role of social media, LinkedIn's fertile ground, and leveraging platforms like SparkLoop and Refind for exponential subscriber growth.The Pitfalls and Peaks: Lessons learned from experiments in growth strategies, including the underestimated power of paid and organic recommendations.Monetization Insights: From sponsored content to affiliate marketing, discover the strategies that turned Faster Than Normal into a profitable media venture.The Infinite Game: Alex shares his long-term vision for the newsletter, focusing on providing unmatched value to entrepreneurs and business leaders....and so much more!OTHER LINKS MENTIONEDFaster Than NormalNewsletter Mastery Course (15% OFF promo code: NEWSLETTERMASTERY) Alex on LinkedInAlex on TwitterDylan on Twitter/XSparkLoop's Paid Recommendations — the game-changing way to instantly monetize your newsletter.SparkLoop Partner Programs — grow your newsletter at 10x speed.SparkLoop Affiliate Contest — recommend other newsletters to SparkLoop for a chance to win a FREE trip to Cancun!