How We Solve

How To Create a Personalized and Interactive Online Shopping Experience with Frost Li

This episode features Frost Li. Frost is a former Head of Growth at Wish, Advisor at Y combinator, and Growth Advisor to Lyft/Pinterest. After 10+ years in the e-commerce space, Frost has created the platform Social Chat as a solution for online merchants to interact with customers as if they are shopping in-store, and to provide real-time suggestions and recommendations via live chat.Frost Recommends these Resources:The Privacy Sandbox (Google’s tool you can see how the tracking is restricted, and their advice on how you deal with it)Social Chat 

How to Make Sense of the Psychology that Underpins Your Team with John Uke

This episode features John Uke. John is a Silicon Valley tech entrepreneur who moved to Ukraine 6 years ago to bootstrap his gamer recommendation app startup, GameTree, that now has 450,000 users. He attended Babson, the top entrepreneurship college in America. He has since started Success Cards, architected two coding bootcamps, mentored a hundred people around the world on how to code, and has done psychological optimization consulting for high-level teams.John Recommends these Resources:Success CardsGameTree512 Types Test (coming soon)

How To Create a Standout Shipping and Packaging Experience with Kevin Marvinac

This episode features Kevin Marvinac. Kevin leads Partnerships at ShipBob, a global logistics platform that fulfills e-commerce orders for direct-to-consumer brands. Previously, he led the Growth and Product teams at ShipBob and worked in growth marketing and operations at Tide Cleaners (formerly Pressbox) and Airbnb. He is a certified specialist in wine and lives in Northern California.Kevin Recommends these Resources:Measure What MattersRadical CandorTalking to Humans

How to Win at Customer Experience with Peter Shankman

This episode features Peter Shankman. Peter is the top keynote speaker in marketing, brand building, social media, and customer service. The New York Times has called Peter Shankman “a rock star who knows everything about social media and then some.” He is a 5x best-selling author, entrepreneur, and corporate in-person and virtual keynote speaker, focusing on customer service and the new and emerging customer and neuroatypical economy. With three startup launches and exits under his belt, Peter is recognized worldwide for radically new ways of thinking about the customer experience, social media, PR, marketing, advertising, ADHD (Attention Deficit Hyperactivity Disorder), and the new Neurodiverse Economy.Peter Recommends these Resources:Faster than Normal Official WebsiteFaster than Normal Podcast

Aphantasia - Thinking Without a "Mind's Eye" with Dr. Adam Zeman

This episode features Dr. Adam Zeman who's an expert in cognitive and behavioral neurology. He first coined the term Aphantasia to describe the inability to visualize back in 2015 and is considered one of the world's foremost experts on imagery extremes. In this episode, he lays out to David– who has Aphantasia– what he’s learned and what he still doesn’t know about how human create images in their minds.Dr. Adam Zeman Recommends Resources:Adam's Article in American ScientistsEye's Mind Website