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日谈公园

日谈公园

Arts:Performing Arts

vol.409 那些“失败”的产品策划

vol.409 那些“失败”的产品策划

2021-11-24
Download Right click and do "save link as"

主播｜乐乐 摸鱼怪 嘉宾｜阚欧礼

如何把一个想法变成一款产品？本期节目中，中国精品咖啡品牌捌比特咖啡创始人阚欧礼、担当过日谈多款产品企划的乐乐，还有曾经的音乐策划人李叔，一起细数了那些年各自做过的产品及背后的精彩故事：大家熟悉的日谈补妆咖啡，源自于乐乐和阚老师命运般的相遇；超好玩的瞎掰茶和刚刚上线的摸鱼咖啡背后，原来还有这样几段“坎坷”过程。

并非每款产品最终都能获得常规意义上的成功。但是，创造的过程本身就很有趣。从零到一，做出自己喜欢和认可的东西，是值得坚持下去的事。

|Song List|
01. 卓亚君-Lolita
02. 水晶湖-对岸
03. 肖山-雨祭

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