As we feel settled into 2022, Varun & Suchita talk about some interesting acquisitions and fundings, like that of Activision Blizzard by Microsoft, and The Label Life's by GOAT Labs. They discuss Ashneer Grover taking a break, Airbnb CEO experimenting with the digital nomad life, Tata's foray into digital payments, etc. In the short segment, Suchita takes up the Beauty & Personal Care industry while Varun explains Instagram's newer initiatives for creators.
For the Deep Dive segment, Karthik Srinivasan joins us on the episode. He is a communications consultant who analyses brand communication & marketing initiatives and has the best insights. They discuss personal branding and reputation, brand stories, woke culture, publicity, regional content, and much more. He also highlights some well-known campaigns, audience reactions, and why some get the bouquets and some get the brickbats.
Karthik S. can be found across social media as @beastoftraal
and his website (https://beastoftraal.com/)
You can follow Varun Duggirala on Twitter at: https://twitter.com/varunduggi and on Instagram at
https://instagram.com/varunduggi
Follow Suchita Salwan on Twitter at https://twitter.com/suchitasalwan and on Instagram at
https://instagram.com/suchitasalwan
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