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Business of Story

Business of Story

Business:Marketing

#343: 9 Steps to Rewiring a More Potent Story

#343: 9 Steps to Rewiring a More Potent Story

2022-01-24
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Michele Rosenthal, founder of MyTraumaCoach.com, an award-nominated author, poet, and former playwright, explores how to overcome the #1 impediment to telling your own potent story.

Explore Park's free and premium story building tools including his new book, Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand: http://bit.ly/StorytellingTools

Like what you hear? Park offers online or in-person workshops, consulting and keynotes. Visit businessofstory.com to get in touch.

view more

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#447: The Formula for an Influential Story
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#446: How Your “Rags to Riches” Story Builds Trust for Your Brand
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#445: How to Activate Your “Know, Like & Trust” Storytelling Flywheel
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#444: How To Unlock Your Brand of Leadership In 8 Minutes
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#443: Using Storytelling to Hire Epic Managers For Your Business
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#442: Why the Best Storytellers are Slow and Curious
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#441: Are We Being Seduced by Stories in Business and Politics?
2023-12-11
#440: How to Heat Up Your Cold Calls With the Superpower of Storytelling
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#439: How to Leverage Business Storytelling to Eliminate Employee Churn
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#438: How to Craft Your Origin Story Using the Hero’s Journey
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#437: How to Create Super Sticky Brand Names That Soup Up Your Story
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#436: Brand Bewitchery: Using the Story Cycle System™ for Presentation Creation
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#435: Brand Bewitchery Ch. 11 & Ch. 12: How to Debut and Scale Your New Brand Story
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#434: How Stories Drive Learning & Development to Dramatically Upskill Your People
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#433: Ch. 10, Ritual: How to Build Repeat Business to Simplify Your Life
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#432: Ch. 9, Moral: How to Declare Your Brand’s Purpose to Amplify Your Impact
2023-10-09
#431: Everyone Is a Storyteller Including AI Bots. So Now What?
2023-10-02
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