A top-ranked agent reveals the ins and outs of successful listings presentations

Competition in real estate is “electric”, says Raine & Horne’s Ric Serrao, who adds that it has never been more important for agents to differentiate themselves from their competitors in the industry. In this episode of Secrets of the Top 100 Agents, the number five-ranked agent joins host Tim Neary to give listeners the inside track on how he effectively prepares for and manages listings presentations, as well as how building a rapport with clients and truly personalising each experience has allowed Ric to source business from his competitors in real estate. In this episode, find out: - Why vendors trust confident figures in real estate - The importance of preparation for successful listings presentations - Why agents needs to differentiate themselves to succeed FOLLOW US: Did you like this episode? Show your support by rating us or leaving a review on iTunes (The Secrets of the Top 100 Agents) and by liking and following Real Estate Business on social media: Facebook, Twitter and LinkedIn. If you have any questions about what you heard today, any topics of interest you have in mind, or if you’d like to lend your voice to the show, email editor@realestatebusiness.com.au for more insight! iTunes: apple.co/2yvaRZK Facebook: bit.ly/2gr90k8 Twitter: bit.ly/2gryU77 LinkedIn: bit.ly/2yqssV8 www.realestatebusiness.com.au