What if the online business game is rigged?
There’s such a sense of rugged individualism and “pull yourself up by your bootstraps” when it comes to building an audience and building your business.
And celebrity entrepreneurs with their huge audiences teach you in their courses that if you want a business and an audience just like theirs, you need to do what they do.
You need to show up consistently. You need to provide great value. You need to blog, podcast, do videos, host webinars and workshops, build your email list, run ads, because that’s the way you build a successful business.
But what if that’s not really how they did it when they started out?
What if what you’ve been told to do to build your audience and build your business isn’t actually the best way for you to do that?
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