41. Mikael Yan, ManyChat // Meet The Entrepreneur Who's Fundamentally Changed The Way Businesses Communicate With Their Customers
"Businesses need to use the channels that their customers are using. It's very important for businesses to make it easy for people to reach out to them. And right now, all of your customers are on mobile apps." — Mikael Yan
Is your business missing this crucial ingredient for a bulletproof communications plan? Messenger bots can directly connect you with your customers, wherever they are, whenever you need to. That's why we've invited the latest guest on The Make It Happen Show, the co-founder of the world's #1 Messenger Bot and Chat Platform - Mikael Yan the Co-Founder of ManyChat.
ManyChat is the business that's powered over 1 BILLION messages between businesses and their consumers. And in this interview, Mikael shares his entrepreneurial and tech journey with us and the #1 reason why you need to dive head-first into messenger bots and add them to your tech and messaging mix.
This is an incredible tech story covering everything about the future of communication that every business owner needs to hear. Check it out today, and let us know in a review if you learnt something new!
Timestamps:
1:25 - How Mikael started ManyChat
2:13 - How to further and develop your customer communication through messenger apps
4:40 - How ManyChat developed on Telegram
6:38 - The advantage of instant and convenient communication between businesses and its consumers
8:20 - Why consumers are going mobile and why it's important to evolve with it
11:13 - How developing your messaging portals can save your marketing spend
13:24 - Conversion rates via landing pages vs. conversion rates via messaging apps
19:34 - How to drive sales through messenger apps or messaging portals
22:18 - How having a real conversation with your consumer trumps automated messaging
26:58 - The end of email marketing and why hopping on messaging platforms is a must
31:17 - Different and creative ideas so you can use messenger bots to your advantage
33:24 - The future of chatbots
35:25 - The one thing you need to ask yourself when facing rejection
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