Connecting CX to Your Bottom Line with Greg Kihlstrom, GK5A
The most valuable brands out there are able to draw a direct line between customer experience and their bottom lines.
In this episode, Greg Kihlstrom, best-selling author, speaker, advisor and Principal and Chief Strategist for GK5A, breaks down how to measure important aspects of CX so you can put the right metrics in front of a CEO. As you listen, you’ll learn how to tie customer experience to revenue enabling CX to become an investment priority for your organization.
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