142: The Politics of Business Development - Victoria Butt
Business development is the lifeblood of any organisation. It is in many ways about building connections and capitalising on that as well as finding new ways to expand your product or service offering to existing customers. However, with sales being something many people find challenging or even off-putting what does the gold standard of great BD require?
To find out, I am speaking to Victoria Butt, who I met around 2013 in a networking group – the perfect BD environment perhaps. Victoria is the Founder and Executive Search Consultant of Parity Consulting, serial entrepreneur, Founder and Chief Training Officer at Evolve Sales Training, Board Member for Entrepreneurs Organisation Sydney and Angel Investor for BIPOC women. In 2021, BIPOC angels was created, an angel investment fund exclusively working with and supporting females who are Black, Indigenous, People of Colour. A decade ago she founded Parity Consulting, a recruitment organisation specialising in placing diverse and capable talent in Product, Pricing, Digital, Marketing and Data Analytics. Parity was founded to reshape how the industry saw candidates and lift them to be equal to the client. In 2017, she joined Entrepreneurs Organisation in Sydney and lead the first Diversity, Equity and Inclusion initiative the organisation had seen in the APAC region, and now sits on the Sydney Board for member success. In 2020 at the height of COVID-19, Victoria set up Evolve Sales Training, an online sales training platform specifically for Entrepreneurs and Small Businesses. Based on long term sales mentoring, this B2B platform provides processes, accountability and frameworks for busy entrepreneurs and sales professionals to drive sustainable higher revenue.
A mother of two young children, wife, blogger, and self-confesses wine snob, Victoria is passionate about anything to do with DEIB (Diversity, Equity, Inclusion & Belonging). Let’s discuss the Politics of Business Development.
Questions that Victoria canvasses include:
CONTACT INFO: LinkedIn: (15) Victoria Butt | LinkedIn
W: (15) Parity Consulting: Overview | LinkedIn and Evolve Sales Training – Evolve Sales Training
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