What We Wish You Knew About Amazon PPC in 2022

If you like hearing us talk about equations and spreadsheets, this will be your gold. Stephen Noch of Ocean PPC joins Michael to rehash everything great about Amazon PPC now, including the most exciting features, the strategies and tasks they most use to stay ahead of the competition, and everything they wish you knew about this ever-evolving niche.

We’ll see you in The PPC Den!

🦡 Highlights ​​

• 0:00 Intro– Gerald the fiddle leaf fig
• 2:05 What’s most exciting about Amazon PPC right now?
• 7:02 What’s an important task you routinely implement?
• 11:03 Hypothetical phenomenal account strategy
• 13:58 Mike’s most excited about this in Amazon PPC…
• 20:07 Mike’s most important routine task…
• 25:02 What Stephen wishes more clients knew
• 33:22 What Mike wishes more clients knew about Amazon PPC
• 41:17 Outro– Mike’s Gary Vee impersonation

🦡 Resources & Links

• Stephen’s LinkedIn
• Why & How to Use New Bulk Sheet Features
• 3 Reasons You’re Still Not Using Bulk Sheets
• Ad Badger’s Amazon PPC Membership Academy
• Amazon PPC: The 12 Point Course
• The 6 Layers of Campaign Structure Complexity
• Why Amazon’s Search Query Performance Dashboard is Awesome
• Advanced Google AdWords by Brad Geddes (book)
• What Consumer Behavior Says About You: Amazon Brand Analytics
• Evolving Thoughts: Total ACOS for Amazon in 2022
• Who to Hire for Your Amazon Growth Team

🦡

• Never miss the latest in Amazon PPC tips and best practices
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Host and Executive Producer: Michael Erickson Facchin

Guest Co-Host: Stephen Noch

Senior Producer: Nancy Lili Gonzalez

Video and Audio Editor: Pedro Moreno

Graphic Designer: Karolina Facchin