Season 3 Episode #2. As the market shifts we need to shift as well. 3 ideas on helping sellers in this shifting market.
In this episode Michael talks to Cassie Walker Johnson. She is one of the brokers with the JohnsonandWalker team. Her husband Jeremy is the other member of the team. Cassie and Jeremy have a combined real estate career of 19 years and so they have seen and been successful in various types of markets.
There are three areas we will cover in this episode.
1. Change your focus form sold price to List price. As the market becomes less competitive sellers tend to lag when it comes to price expectations. The sales price is not a great indicator but rather understanding what the new list price range is and how well you are able to articulate this to your seller will help you in getting a home sold in this shifting market.
2. Making the best first impression as possible. What tools are you using today with your sellers? Staging, Landscaping, Great photography. Your listings need to shine on day one.
3. Working with your lender to help buyers pick your home with 2-1 buydowns.
To contact Cassie you can reach here at Team@johnsonandwalker.com
Visit their website at https://johnsonandwalker.com/
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