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Imperfect Action

Imperfect Action

Business:Marketing

What no longer works in digital product launches in 2022

What no longer works in digital product launches in 2022

2022-09-08
Download Right click and do "save link as"
As someone who specialises in launching, I have certainly felt the shift in the digital product world. What used to work just a couple of years ago no longer gets the same traction. But that doesn't mean launches no longer work. In today's episode, I'm looking at what no longer is working in online launches.

In this episode I'm chatting about:
- Market saturation in the digital product world and how to break through this
- Why launching is about so much more than building hype and buzz!
- Educating your audience and where this fits in with your launch.
- Why I don't rely on social media in my launches anymore

SHOW LINKS:
- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB
- Want to join Launch Magic? Sign up to the waitlist: https://stephtaylor.co/launch-magic
- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks
- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip
- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig
- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi

Let's be Instagram friends: https://instagram.com/stephtaylor.co
view more

More Episodes

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2020-08-13
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Online Course Creation | "What the heck should I teach in my online course?"
2020-08-06
Ryan Carruthers on how to start building a membership site and the big mistakes people make with memberships
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Behind the Scenes | My weekly "CEO ritual"
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Digital Product Myth-Busting | "The more content, the more I can charge"
2020-07-30
Live Q&A | Answering your questions about creating a digital product
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Jen Waterson on the 5 key elements to profitable revenue growth
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Behind the Scenes | Digital Product Creator's Vault launch breakdown
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Behind the Scenes | 9 things I did to scale my business to $1m revenue in a year
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Sally Prosser on speaking with confidence, clarity and charisma as an entrepreneur or podcaster
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Behind the Scenes | Expectations vs. Reality of a $1m Business
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Behind the Scenes | 8 lessons learned from spending $10k a day on Facebook Ads
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That time I made $300k in one month | Clare Wood interviews me on how I did it and the mindset struggles behind it
2020-05-24
Throwback Episode | Should you launch an online course, a membership or an ebook?
2020-05-21
Throwback Episode | 3 things to launch when you have nothing new to launch
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Kiah Worling on moving your business online, online systems and her experience creating a comprehensive online course
2020-05-17
Creating a digital product | "A digital product takes too long to create"
2020-05-14
Creating a digital product | 8 beliefs about creating a digital product that simply aren't true
2020-05-12
Socialette turns 2! | Biggest takeaways from 2 years of podcast episodes
2020-05-10
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