Open for Business 3: Home Decor Brand That's Making Waves
In this episode, how Jasmeet’s idea of creating decor
products from home during lockdown took the shape of her brand, Jasmey Homes.
Jasmeet, who originally comes from a small town in Jharkhand felt helpless in 2020 to see the pain of a lot of migrant workers. She was pregnant and couldn’t step out to help these workers specially the women. Jasmeet partnered with these women who were unemployed but were good with hand-art since childhood like stitching, knitting, weaving, painting and crosia. She created the brand Jasmey Homes to bring home décor products designed in house.
About Open For Business Series:
In this five-part series, I bring you stories of some of the homegrown small and medium businesses. These stories are representative of the countless SMBs in the country that plays a key role in the overall economic growth of India. By celebrating these businesses, I hope to inspire you to start and scale your business.
In each episode, you’ll hear the stories of building businesses, strategies, and innovations that are helping these brands to grow their revenue and impact the lives of people associated with them.
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