Business:Marketing
When you do a Google search for the best places to eat nearby, for a brownie recipe, or even to find that elusive Mean Girls quote to prove your pop culture relevance to all your friends, do you pick the first result? The second? How far down the Google search rabbit hole do you go?
In this week’s episode, we welcome Amir Alsayegh, Head of SEO at Acadaca, to talk about why the “top result” is not always (and maybe rarely?) the *best* result, and how search algorithms shape more than our brownies, but our ongoing education, our politics, and even our communities. Come for the education, stay for the ill-thought-out Papa John’s tattoo.
Connect with Amir:
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