Elevate: The Official Podcast of Elite Agent Magazine
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Building an audience: Joel Maher on the power of social media, building trust and the most effective strategies in 2023
If you’re tired of knocking on doors and making cold calls to try and generate new listings, then there might be a better way.
Former real estate agent Joel Maher was fed up with the traditional ways of generating leads so he turned to social media to try and find a better system.
Five years on, he is now the founder and marketing director of Scale Up Digital, a digital marketing agency that helps real estate agents generate new leads.
In this episode of the Elevate podcast with Elite Agent Managing Editor Samantha McLean, Joel talks about what agents can do to start building an audience and generating listings using social media and content.
He also talks about the importance of building trust and providing value first and reveals the best platforms and strategies all agents should be using in 2023.
Joel emphasises the importance of staying ahead of the trends, creating videos with great hooks and consistently providing more value than your competitors which will allow you to win over time.
“A lot of people don’t want to put the money and invest in building an audience first and building the trust. It’s just like if you go and door knock and say, ‘hey, list with me’, it’s probably not going to work straight away.” – Joel Maher
Some key highlights of this episode hosted by Elite Agent’s Samantha McLean include:Scale Up Digital
LinkedIn
Instagram
Facebook
TikTok
Adobe
Captions app
Cap Cut
Alex Hormozi
The post Building an audience: Joel Maher on the power of social media, building trust and the most effective strategies in 2023 appeared first on Elite Agent.
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