Solving the Assortment Optimization Conundrum: Balancing Hyper-Local Retailing with Store-Level Operations
In this episode of Retail Maverick Shorts, we explore the Assortment Planning Conundrum and how AI can help retailers strike the perfect balance between store clusters, store-level operations, and consumer-centric assortments. As customer demands variety and convenience continue to rise, retailers are faced with the challenge of meeting these demands while remaining operationally efficient. Hyper-local retailing is becoming increasingly important, and an AI-driven approach to assortment optimization can help retailers achieve a more effective and efficient balance. By analyzing store-level shopper data, retailers can bring consumer-centric assortments to life while meeting business goals and adhering to store-level and national-level constraints and merchandising rules.
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