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Sales Transformation

Sales Transformation

Business:Marketing

#620 S2 Episode 489 - GIVE IT SOME LOVE: Stop Hating on Scripts and Learn to Use Them More

#620 S2 Episode 489 - GIVE IT SOME LOVE: Stop Hating on Scripts and Learn to Use Them More

2023-04-05
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STOP HATING ON SCRIPTS!


The usage of scripts has different camps of sellers. Some say it’s needed, some say they don’t, and some say they’ll just wing it. So, which one is exactly right?


In this episode, Nancy and Collin explain why scripts are still important no matter how good you are at winging them, as scripts provide you with a basic guide to follow as a flow of your conversation. Learn more in this latest episode of Sales Transformation.



Get Fresh Sales Plays From The Trenches In Your Inbox ST Newsletter.


TRANSFORMING MOMENTS


COLLIN: THE PROBLEM WITH JUST WINGING IT

“If everybody is freestyling and winging it, you can't make decisions to see if there are needs to be something fixed, changed, or optimized because if everybody is doing something different, you don't know what's working, and what's not.”


NANCY: KEEP THE INTEGRITY

“A script doesn't mean you need to do it word for word, but you have to keep the integrity. So I may use a word naturally, that you wouldn't use, but use a different word that reflects the same meaning. So you don't want people to be clones of one another. I think the most important is the tonality, and learning how to speak in different communication styles to be the most effective, and most listened to.”


Connect with Nancy

Nancy Calabrese | Twitter | One of a Kind Sales


Connect with Collin 

LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

view more

More Episodes

Episode #12 S1-EP12 Solve Your Toughest Sales Challenges with Rían Lanigan
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Episode #11 S1-EP11 Building A Magical Place For Salespeople with Christopher Williams
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Episode #10 The Sales Rebellion with Chris Watson
2020-10-23
Episode #9 S1-EP9 Aggressive Business Growth with Eric Konovalov
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Episode #8 S1-EP8 Sales Is A Contact Sport with Mike Morgan
2020-10-19
Episode #7 S1-EP7 Adopting Technology with Ryan Reisert
2020-10-16
Episode #6 S1-EP6 Delivering The Disciplines Of Winning To Business with Marc Nudelberg
2020-10-14
Episode #5 S1-EP5 Sell Without Selling with Jason Cutter
2020-10-12
Episode #4 S1-EP4 Motivation For Companies with Larry Long Jr
2020-10-09
Episode #3 S1-EP3 Leading A Revolution In The Sales Profession with Larry Levine
2020-10-07
Episode #2 S1-EP2 Helping you crack the code on outbound sales with James Bawden
2020-10-05
Episode #1 Inaugural Episode
2020-09-25
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