Make Marketing Suck Less for Expertise-Driven Solo Businesses
Business:Marketing
Are You Being Overlooked Because Of Your Marketing?
When it comes to marketing, sometimes it’s hard to know where to focus and what to do in order to make your marketing work for your business.
Plus, it doesn’t help when you kind of hate doing marketing. I know you’d rather be working with clients you love versus promoting your business all the time.
So how do you make the most of the time you spend marketing? How do you do it so that you actually see results in your business and you’re not just spinning your wheels?
Today, I’m talking about how to pinpoint what you need to be doing to stand out from the competition and be unrivaled in your field.
In this episode:
Why marketing your business is crucial if you want to have any control over where your next client comes from
Four components that help you become unrivaled in your field
Why discoverability, nurturing, and making the offer won’t be enough if you aren’t clear on your messaging
Learn more about Michelle Mazur:
Get on the waitlist for The Expert Up Club
Request a free 1:1 Chat
Connect with me on LinkedIn
Resources:
Discover Your Achilles Heel and Rise as the Unrivaled Expert in Your Field
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The Rebel Expert Manifesto
Three Word Rebellion
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