11. E is for: The Enneagram PART TWO

Last week we introduced the enneagram which can teach you a lot about yourself.

In this episode of Aesthetically Speaking, we continue with part two of the Enneagram series and give insights into Enneagram types five through nine..

We covered types 1-4 in episode 10, and in this episode, we walk through enneagram types 5-9 which are: type 5, the investigator or observer; type 6, the loyalist or skeptic; type 7: the enthusiast; type 8, the challenger; and type 9, the peacemaker.

For each type, Abby shares her knowledge of each enneagram type, and Rebecca gives some brand strategy advice to match the motivation of each of the types. We also identify brands that share the same core desires.

In this episode Rebecca & Abby also share:

• Abby shares the way she identifies as a type 5 and how she feels it relates to her career as a lawyer
• Who type 5s tend to gravitate toward in a friendship
• Common misconceptions of a certain enneagram type
• Branding designs for each of the enneagram types
• Identifying as a type 9 and Rebecca’s views on Minky Couture
• Strengths and weaknesses of each enneagram type, and how this knowledge can help you market your business
• Well-known brands that fit each type

Resources:

• The Enneagram Institute
• @yourenneagramcoach
• All the Light We Cannot See: A Novel by Anthony Doerr
• The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power by Shoshana Zuboff

Related Episodes/Blog Posts:

• Ep. 3 | A is for: Analyzing My Favorite Brands
• Ep. 5 | B is for: Branding for Babies
• Ep. 7 | C is for: Color Branding
• Ep. 8 | D is for: Doll - Branding The American Girl
• Ep. 10 | E is for: The Enneagram PART ONE

Connect with Rebecca:

• Follow on Instagram @rebeccapetersonstudio
• Website - rebeccapetersonstudio.com

• Aesthetically Speaking IG - @aestheticallyspeakingpodcast