Seth Goldman co-founded Honest® Tea in 1998 with Professor Barry Nalebuff of the Yale School of Management. Thirteen years later they were acquired and are now a $160 million division of Coca-Cola. Today, Honest Tea is the nation’s top selling ready-to-drink organic bottled tea and Honest Kids® is the nation’s top-selling organic children/youth beverage. The brands are carried in more than 100,000 outlets in the United States, including all Wendy’s and Chik-fil-A restaurants. It was a long, toug...
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