Why It’s Important To Build A Lifestyle Not A Product with the Executive Director of Gracie Barra Jiu Jitsu Global, Flavio Almeida

Are you a business owner looking for ways to improve your business? Do you want your business to have more meaning than just day-to-day transactions? Then this week’s podcast episode is for you. Tune in as Flavio Almeida, Executive Director of Gracie Barra Jiu-Jitsu Global shares tips and tricks he’s learned over the years for building community and customer relationships.

Flavio Almeida is on a mission to spread Jiu-Jitsu and Gracie Barra’s positive impact as far as possible. As Head Instructor and Co-Founder of eleven Gracie Barra Schools in Southern California and the Phoenix metropolitan area, Flavio has taught thousands of students worldwide and graduated more than 40 black belts. As a co-founder and current Executive Director of Gracie Barra Franchise Systems, Prof. Almeida has made a great contribution in developing a global support platform with 300+ franchisees in North America and more than 1,000 around the world. Flavio holds the rank of Fourth Degree Black Belt under Master Carlos Gracie, Jr. and is the current 2018 Heavyweight Black Belt Master World Champion.

Be sure to take notes as Flavio shares:

• Why it’s important to be obsessive about building communities and building relations with your customers

• Why helping your customers build an identity around attending your business will help you stand out from the competition

• Why the transaction of buying your services should only be a small part of the customer relationship

• Why it’s important to sell a lifestyle, not a product

• Why your frontline team members should be very connected with the purpose and values of your brand

Get ready to be motivated to improve your community and customer relationships with Flavio’s inspiring wisdom and advice!

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