Wholesale Expansion Strategies for Clothing Brands with Cristin Zaccareo
My guest today is Cristin Zaccareo. Cristin is a strategic leader with 15 years of experience working with leading luxury retail companies as well as mid- and mass-market retailers such as Estée Lauder Companies, Shiseido Company, Lord & Taylor, and Ross Stores. Cristin has a strong history of constantly finding new methods to unlock value, drive sales, and evolve business models in an ever-changing retail landscape.
Her company CGZ Consulting strives to empower digitally native retailers to unlock their full potential through the implementation of wholesale expansion strategies.
Cristin addresses some of the common challenges clothing brands face when it comes to wholesale expansion, and how she typically advises them to overcome these hurdles.
Cristin covers the key factors that clothing brands should consider before deciding to pursue wholesale distribution.
She talks about some best practices clothing brands should take to approach pricing and margins when entering the wholesale market.
This episode is a must listen to clothing brands who are looking to expand into wholesale.
Resources mentioned in this episode:
Route to Market Roadmap
List of Inventory Management Software
Contact info:
Email: cristin@cgzconsulting.com
Linkedin: https://www.linkedin.com/in/cristinzaccareo/
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