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Business:Marketing
66. Is Your Social Media Marketing Really Working? Understanding Metrics, Strategies, and Seeing an ROI
In this episode, Emma navigates the intricacies of social media marketing ROI. She emphasizes personalized goal-setting, introducing metrics like Reach and Engagement. This episode challenges the expectation of instant results, urging patience in the organic media process. Emma shares how to troubleshoot strategies, advocating for a data-driven approach and transparent communication within teams. Overall, her insights offer a concise roadmap for businesses aiming to measure and enhance their social media impact.
Listen in as we speak about:
The Foundation of ROI
The 3 Critical Social Media Metrics
Realities of Social Media Marketing
Troubleshooting When Results Are Not As Expected
And much, much, more!
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