Deal Motivation, Momentum & Risk with Cale Tully, VP Enterprise & Mid-Market Sales, at Sprout Social
Welcome to Season 3 of 10/10 GTM: The Podcast for Revenue Leaders!
Our guest for Episode 22 is Cale Tully, VP Enterprise & Mid-Market Sales, at Sprout Social. Prior to joining Sprout Social, Cale spent 11 years at Salesforce working in leadership roles.
In this episode, Ross and Cale discuss three tips for operationalizing deal excellence. These include understanding the three 'whys' behind your prospect’s motivations, maintaining deal momentum through frequent communication, and calibrating deal risk to ensure success.
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