The Not-So-Obvious Way to Monetize Your Podcast
In this episode of Marketing Your Podcast, host Hector Santiesteban welcomes guest Lucas James to discuss how to monetize your podcast in a non-traditional way. Lucas shares his experience starting a marketing agency and launching a podcast called "How To Scale An Agency" that focuses on providing value to listeners rather than pushing sales. He explains how inviting guests onto the show and offering something of value on the back end can lead to higher opt-in rates and ultimately more revenue for your business. Hector and Lucas emphasize the importance of finding creative ways to monetize your podcast while still providing value to your audience. This episode is a must-listen for any podcaster looking to grow their show and make money doing what they love.
In This Episode, You'll Learn:
Links And Resources:
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