Tourpreneur Tour Business Podcast
Business:Entrepreneurship
Be an Undercover Guest/Secret Shopper- Day 25 of the 30 Day Tour Operator Challenge
Have you ever wanted to be a secret shopper? Today is your chance! Book another tour in your destination or somewhere nearby — preferably not with your direct competitor — and see how they run things from a guest perspective! Why not gather intel and have fun at the same time? Just be sure to take a mental note of everything they do. What info do you get before the tour? How do they upsell? Is check-in a breeze? Do they use paper waivers? What’s your tour guide like? How do they make the experience better? Do they ask for tips? Reviews? See if there’s anything that you do better, or can take away to improve. Sometimes, we can get so stuck in the traditional way of doing things that we neglect to see how we can be better. Comparison isn’t always bad. By witnessing how someone else operates, you can get fresh ideas to adopt & tweak or validation that you’re already a few steps ahead.
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Sponsored by Google 'Things to do'
Want more direct bookings and greater exposure on Google? Then go check out Tourpreneur's free course on using Google 'Things to do', a new program offering tour operators a chance to display their tours across new Google locations. Learn more here: tourpreneur.com/google
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