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MarTech Podcast ™ // Marketing + Technology = Business Growth

MarTech Podcast ™ // Marketing + Technology = Business Growth

Business:Marketing

Unit Economics Deciphering The State Of SaaS

Unit Economics Deciphering The State Of SaaS

2024-07-28
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Randy Wootton, CEO of Maxio, delves into what drives SaaS success. In the last two years, there's been a shift in the landscape of SaaS. It seems the days of growth at all costs are over, and instead, there's a growing emphasis on efficient growth, leading to a change in the metrics for marketers and SaaS business valuations. Today, Randy discusses how we can decipher the state of SaaS.

Connect With:

  • Randy Wootton: Website // LinkedIn
  • The MarTech Podcast: Email // LinkedIn // Twitter
  • Benjamin Shapiro: Website // LinkedIn // Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

view more

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Data Priorities Differentiation for Marketers -- Auren Hoffman // SafeGraph
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Bot Marketing Automation -- Marwa Greaves // Hubspot
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How to Figure Out What to Automate? -- Marwa Greaves // Hubspot
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B2B Benefits of 24/7 Chat -- Nelson Bruton IV // Interchanges
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Two Decades of B2B Lead Gen Learnings -- Nelson Bruton IV // Interchanges
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Using Sales Intelligence to Surpass Competition -- Derrick Jenkins // Owler
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Personalizing B2B Marketing in an Evolving Marketplace -- Derrick Jenkins // Owler
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Supporting Sales in the Virtual Age -- Derrick Jenkins // Owler
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Inclusive Marketing Strategies -- Joyann Boyce // Arima & Co
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What is Inclusive Marketing? -- Joyann Boyce // Arima & Co
2022-06-20
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