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Join Ads Marketplace to earn through podcast sponsorships.
Manage your ads with dynamic ad insertion capability.
Monetize with Apple Podcasts Subscriptions via Podbean.
Earn rewards and recurring income from Fan Club membership.
Get the answers and support you need.
Resources and guides to launch, grow, and monetize podcast.
Stay updated with the latest podcasting tips and trends.
Check out our newest and recently released features!
Podcast interviews, best practices, and helpful tips.
The step-by-step guide to start your own podcast.
Create the best live podcast and engage your audience.
Tips on making the decision to monetize your podcast.
The best ways to get more eyes and ears on your podcast.
Everything you need to know about podcast advertising.
The ultimate guide to recording a podcast on your phone.
Steps to set up and use group recording in the Podbean app.
Voice Marketing with Emily Binder
Business:Marketing
Navigating Client Expectations: Scope Creep & Karmic Contracts
Harmonious business relationships, let's go. Tips for consultants, advisors, and clients with a scope of work or retainer.
Scope creep is when a project's scope grows past what was originally planned. The term usually references professional services like marketing or software development but can extend to and retainer engagement such as a financial advisor and client paying a percentage of AUM.
For consultants, advisors, or agencies providing services: hear how to tactfully handle scope creep. And hear when you should LET the scope creep.
Peggy: “You never say thank you.”
Don Draper: “That’s what the money is for!”
Watch on YouTube
Chapters
(1:10) Karmic contract
(1:55) Tips to handle extra requests
(2:28) Hourly rate mistakes
(3:37) Do you earn money or make money?
(4:40) Tips to avoid scope creep
(5:55) Paula Scher Citi logo ($1.5 million napkin)
(6:11) Phrases to request extra deliverables
(6:30) When I give freebies
(7:01 Money taboo (True Pain in Personal Finance)
My podcast tools:
Record and edit a podcast: emilybinder.com/riverside
Edit video / audio with AI: emilybinder.com/descript
Shop my gear: beetlemoment.com/gear
Hire me:
Speaking: emilybinder.com/speaking
Coaching: emilybinder.com/call
Bring me into your next meeting: thinkersone.com/emilybinder
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