News Alert: Major YouTube Algorithm Changes, Serial Turns 10

What role does episode numbering play in your podcast strategy? We address this question first, and then we'll turn our attention to some major headlines. YouTube has recently implemented a significant algorithm update aimed at providing more visibility for small creators—could this be your moment to shine? We're also celebrating the 10th anniversary of Serial, a podcast that put podcasting on the map, and we'll explore why its latest season might not resonate with listeners. Additionally, we'll cover the latest updates from Buzzsprout and Libsyn's global stats and introduce Ausha's new tool, designed to help you improve your podcast's search rankings.

Episode Highlights: 

[2:33] Icebreaker: Is it important or necessary to number your episodes? And why or why not?

[4:53] Reasons for numbering episodes

[7:00] Challenges with using episode numbers

[10:21] Impact of episode numbers on SEO

[18:57] Update on podcast download stats

[28:46] YouTube algorithm favors smaller channels

[35:17] Effectiveness of short-form content on YouTube

[41:44] Importance of consumer attention spans

[44:49] Return of features in Overcast player

[45:31] Podcast Search Optimization (PSO) feature by Ausha

Links & Resources: 

The Podcasting Morning Chat:

podpage.com/pmc/

Podnews:

Podnews.net

Marc's Blog on Podcast Global Stats:

podpage.com/pmc/blog/understanding-global-stats

NextGen Podcaster: 

www.youtube.com/@nextgenpodcaster

Substantial Changes to Youtube Algorithm: 

https://www.youtube.com/watch?v=s5l0g740yZw&t=19s

Why YouTube is Dominating Apple Podcasts:

https://www.youtube.com/shorts/W11Vg7nSmWE

Sounds Profitable: 

soundsprofitable.com/research/the-podcast-landscape-2024/

Listen to all Podcast Movement Sessions: 

https://pm24.supportingcast.fm/?utm_source=podnews.net&utm_medium=email&utm_campaign=pm24-virtual-coming-soon-2024-08-27

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