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第一财经

第一财经

News

2023，谁是奶茶店的“卷王”？| 年终特辑

2023，谁是奶茶店的“卷王”？| 年终特辑

2023-12-28
Download Right click and do "save link as"

消费者要求越来越高，奶茶店越来越卷，本期，我们来聊聊新式茶饮的卷王之路。

你将听到以下内容：

00:42 新式茶饮洗牌加剧，未来仍可期

01:07 定个小目标：开一万家店

01:54 咖啡茶饮的下半场：供应链一决胜负

03:44 “卷”完研发，“卷”营销

04:49 跨界联名的狂欢

05:47 消费者更爱哪类饮品？

这是一档由第一财经推出的播客节目，专注解读热点商业资讯、财经事件，分析背后逻辑，提供干货，在这里，你可以听点你想听的。

其他方式关注我们：

喜马拉雅

圆周率_Pi

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