84: When is a Bargain, Not a Bargain? (A Bike Fitter's Guide to Buying a Bike in the Sales)

It's a buyers market right now, and with many brands currently reducing their inventory at the end of the year and Black Friday looming, how can you make an informed decision in the face of endless "bargains".

The team discuss the best ways to get the bike you REALLY want without risking a regrettable impulse buy.

We also discuss why your consumer choice is more limited than ever.

Stick with us till the end and we also reveal why the Specialized Aethos is an anomaly... but could be one of the best bikes you could ever buy!

As always we'd love to hear from you, and let us know what you value the most from your bike and cycling.

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